Devoch are an integrated agency who support British brands and businesses entering into the Chinese market.
I was approached by their team to completely overhaul the Devoch brand identity.

I created a new logo along with a brand look and feel.

The logotype reflects the professionalism of Devoch and carries it forward with a fresh, timeless and modern aesthetic. The accompanying mark is representative of Yin and Yang and was achieved by looking into Chinese architecture to create something balanced and synonymous with Chinese culture.

From there, a comprehensive brand guideline was created, along with supporting stationary and marketing assets.